Sunday, January 23, 2011

Journal Entry 2: Signs


I chose to take a more comical approach to my signs. I feel that the usual signs for these items tend to be very rigid and bland; which is a reflection of our society. We blindly follow these symbols, and they look as if they are standard issue images. Authority uses these signs to tell us how to behave, but why must they be so boring!? By introducing a little fun to them, I believe they can take us outside of our obey mode and make us see what we are really doing. Making the thing more personal could be a good business approach to building design perhaps. Although the signified object remains the same, the signifier can be changed infinitely to produce the same result; and that is what this assignment shows us.

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